Marketing & UX Designer
Goal
To simplify personal wealth management and encourage "healthy" spending habits through a streamlined, secure banking interface.
Problem
Traditional banking apps are often cluttered and intimidating, leading to "Financial Anxiety." When users find an interface too complex, they disengage from their financial goals.
timeline
May – Aug 2024
client
Self Promo Project
my role
Lead UI/UX Designer
tools
Figma, Adobe Photoshop
Scope
Meril is a front-end, multi-device template for an investing platform. A clean, responsive investment template that makes complex choices feel simple. The goal: reduce cognitive load, surface only what matters, and guide new users with clear, consistent navigation.
Approach
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Lean content hierarchy to remove clutter and focus decisions.
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Accessible color contrast for readability and trust.
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Scrollable, consistent navigation so users always know where they are.
Outcome
I developed a "Trust-Centered" UI that prioritizes clarity. By simplifying navigation and using clean visual cues for transactions, the design reduces cognitive load and empowers users to manage their money with confidence.